Routledge companion to advertising and promotional culture (Record no. 8307)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00499nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210102142703.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210102b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780415888011 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | M199R |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McAllister, Matthew p. ed. |
| 245 ## - TITLE STATEMENT | |
| Title | Routledge companion to advertising and promotional culture |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | Routledge, |
| Date of publication, distribution, etc | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 464 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Film & TV | Mass Communication |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | West, Emily ed. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | University Library, DLCSUPVA, Rohtak | University Library, DLCSUPVA, Rohtak | 02/01/2021 | FT 659.1 M199R | 15467 | 07/12/2024 | C1 | 02/01/2021 | Books | ||||||
| Dewey Decimal Classification | University Library, DLCSUPVA, Rohtak | University Library, DLCSUPVA, Rohtak | 02/01/2021 | 1 | FT 659.1 M199R | 15468 | 07/12/2024 | C2 | 02/01/2021 | Books | 08/12/2021 |