Katz, Helen <br/><br/>
Media handbook: A complete guide to advertising media selection, planning, research, and buying 

 - 7th ed. 
 - New York:  Routledge,  2019 
 - xx, 235 p. 
<br/><br/><label>ISBN: </label>9781138352643 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Film & TV
<br/><br/><label>Dewey Class. No.: </label>659  / K159M(7)