TY  - BOOK
AU  - McAllister, Matthew p. ed.
AU  - West, Emily ed.
TI  - Routledge companion to advertising and promotional culture
SN  - 9780415888011
U1  - 659.1 
PY  - 2013///
CY  - New York
PB  - Routledge
KW  - Film & TV | Mass Communication
ER  -