000 00494nam a22001817a 4500
999 _c10330
_d10330
003 OSt
005 20211228112335.0
008 211225b ||||| |||| 00| 0 eng d
020 _a9781439172926
082 _a658.827
_bSch56M
100 _aSchmitt, Bernd
245 _aMarketing aesthetics: The strategic management of brands, identity, and image
260 _aNew York:
_bThe Free Press,
_c1997
300 _axv, 345 p.
650 _aVisual Arts
700 _aSimonson, Alex
942 _cBK