| 000 | 00537nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20240112110712.0 | ||
| 008 | 240112b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780367775568 | ||
| 082 |
_a659 _bK159M(8) |
||
| 100 | _aKatz, Helen | ||
| 245 | _aMedia Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying | ||
| 250 | _a8th | ||
| 260 |
_aNew York: _bRoutledge, _c2022 |
||
| 300 | _axix, 228 p. | ||
| 440 | _aRoutledge Communication Series | ||
| 650 | _aFilm & TV | ||
| 942 | _cBK | ||
| 999 |
_c14747 _d14747 |
||